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Street Marketing in India – a photo essay

September 3, 2007

Of the many things that make India such an interesting place, its streets are a spectacular example. An Indian street is alive…the markets, the vendors, the shoppers, the different kinds of people…all add to the colour and the variety. One can watch a busy street from the balcony of one’s house and never get bored…because what you can see unfolding before you is life itself. This particular photo feature is just a small peek at the street markets.

As you can see from the picture below, there is nothing you can’t buy on the streets!


The following picture reveals how shop-keepers routinely use the streets as their own private space and the residences above as well!


Every little bit of space is used, what with estate prices sky-rocketing in cities!


The best thing ofcourse is to carry the goods yourself. And this guy has saved himself the cost of a cart by simply arranging them on a stick. Creative huh.


Talking of innovation and creativity, this guava-seller has used his artistic skills to the hilt!


The photograph below depicts a very common scene in all Indian cities


Bags are a very popular street item!


The scene below is another typical street scene. All sorts of knick-knacks, ranging from plastic combs, sunglasses and mobile phone covers can be found on the streets.


As for what this guy is selling, one can only wonder!

(All photographs copyrighted to me)

7 Comments leave one →
  1. Sudhir permalink
    September 3, 2007 10:39 am

    What is interesting is that markets in different Indian cities are different, with thier own character. Its not just what they sell, but also where and how they sell. It can make for a very interesting photo feature if one collects photos from different types of markets and from different cities.

  2. B Chopra permalink
    September 3, 2007 12:10 pm

    What an experience that must have been. You got some beautiful photos. Well done.

  3. September 3, 2007 12:46 pm

    Very interesting…keep these posts coming..

  4. September 3, 2007 3:47 pm


  5. September 3, 2007 5:47 pm

    Hey, thanks to all of you for the appreciation!
    Sudhir, yes, a street does embody the character of a city.

  6. September 3, 2007 5:56 pm

    lol šŸ™‚ i know…how smart they are and how dumb we are šŸ™‚

  7. Dhirendra Gupta permalink
    September 8, 2007 2:25 pm

    Wow!!!! thats great it has shown a different way to look at the street venodrs, often we thought them as problem creator in terms of traffic, pollution and so on. it is always a benefit to look from other point of view.

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